AR





At its Worldwide Developer Conference, Apple announced a significant update to RealityKit, its suite of technologies that allow developers to get started building AR (augmented reality) experiences. With the launch of RealityKit 2, Apple says developers will have more visual, audio, and animation control when working on their AR experiences. But the most notable part […]

Apple’s RealityKit 2 allows developers to create 3D models for ...


At its Worldwide Developer Conference, Apple announced a significant update to RealityKit, its suite of technologies that allow developers to get started building AR (augmented reality) experiences. With the launch of RealityKit 2, Apple says developers will have more visual, audio, and animation control when working on their AR experiences. But the most notable part […]

Apple’s RealityKit 2 allows developers to create 3D models for ...



At today’s F8 developer conference, Facebook announced new capabilities for Spark AR, its flagship AR creation software. Since Spark AR was announced at F8 2017, more than 600,000 creators from 190 countries have published over 2 million AR effects on Facebook and Instagram, making it the largest mobile AR platform, according to Facebook. If you’ve […]

Facebook’s Spark AR platform expands to video calling with Multipeer ...


Snap yesterday announced the latest iteration of its Spectacles augmented reality glasses, and today the company revealed a bit more news: it is also acquiring the startup that supplied the technology that helps power them. The Snapchat parent is snapping up WaveOptics, an AR startup that makes the waveguides and projectors used in AR glasses. […]

Snap acquires AR startup WaveOptics, which provides tech for Spectacles, ...



Facebook’s hardware strategy often looks pretty opaque from the outside. The company has done fairly well with Oculus sales amid pandemic demand. Even its Echo Show competitor Portal has seen a bump as people have been forced to socially distance. The company’s smartphone partnership with HTC, meanwhile, fell flat eight or so years back. Earlier […]

Facebook showcases wrist-worn AR interface concept


Snap today announced a new 2021 fund of $3.5 million that will be directed toward supporting Snapchat Lens creators and developers who are using the company’s Lens Studio tool to explore the use of AR technologies. The news kicked off Snap’s multi-day virtual event, Lens Fest, where it also announced an upgraded version of its […]

Snap announces $3.5M fund directed toward AR Lens creation



Snap today announced a new 2021 fund of $3.5 million that will be directed toward supporting Snapchat Lens creators and developers who are using the company’s Lens Studio tool to explore the use of AR technologies. The news kicked off Snap’s multi-day virtual event, Lens Fest, where it also announced an upgraded version of its […]

Snap announces $3.5M fund directed toward AR Lens creation


Tech companies around the world are still identifying the “next big thing” enabled by 5G connections. Some, such as Oppo, are betting it will be augmented reality. The Chinese smartphone firm showcased its progress in AR at a Tuesday event swarmed by hundreds of reporters, analysts, and partners in Shenzhen. Green strobe light, the color […]

China’s smartphone giant Oppo ratchets up AR push