Creators


Twitter this morning announced it’s acquiring Scroll, a subscription service that offers readers a better way to read through long-form content on the web, by removing ads and other website clutter that can slow down the experience. The service will become a part of Twitter’s larger plans to invest in subscriptions, the company says, and […]

Twitter acquires distraction-free reading service Scroll to beef up its ...




One of the challenges that some would-be TikTok rivals have faced is that they often lack the same robust set of content creation tools, like filters, effects, and tools for repurposing others’ content — like TikTok’s Stitch and Duet, for example. It now appears that Snapchat is working to correct that latter problem, however, as […]

Snapchat is developing its own take on TikTok Duets with ...


Amid growing competition from Twitter Spaces and other newcomers, popular social audio startup Clubhouse is making a move aimed at seeding its network with more high-quality content: it’s launching an accelerator program. During its weekly town hall event on Sunday, the company detailed its plans for its inaugural accelerator called “Clubhouse Creator First,” which will […]

Clubhouse promises its accelerator participants either brand deals or $5K ...



TikTok is expanding its integrations with third-party services, with the launch of a test that allows creators in the food space to link directly to recipes found on the Whisk app. This is being made possible by way of a new “recipe” button overlaid on related TikTok food videos. The feature makes a TikTok cooking […]

TikTok partners with Whisk to pilot a recipe-saving feature on ...


TikTok is expanding its integrations with third-party services, with the launch of a test that allows creators in the food space to link directly to recipes found on the Whisk app. This is being made possible by way of a new “recipe” button overlaid on related TikTok food videos. The feature makes a TikTok cooking […]

TikTok partners with Whisk to pilot a recipe-saving feature on ...



Pinterest is getting into online events. The company has been spotted testing a new feature that allows users to sign up for Zoom classes through Pinterest, while creators use Pinterest’s class boards to organize class materials, notes and other resources, or even connect with attendees through a group chat option. The company confirmed the test […]

Pinterest tests online events with dedicated ‘class communities’





Instagram is working to expand its recently launched “Guides” feature which initially debuted with a specific focus on wellness content. The feature, which launched in May, has allowed select organizations and experts to share resources related to managing your mental health — including things like handling anxiety or grief amid the COVID-19 pandemic, for example. […]

Instagram Guides may soon allow creators to recommended places, products ...