Creators

Instagram is building its own version of Twitter’s Super Follow with a feature that would allow online creators to publish “exclusive” content to their Instagram Stories that’s only available to their fans — access that would likely come with a subscription payment of some kind. Instagram confirmed the screenshots of the feature recently circulated across […]

Instagram is developing its own version of Twitter’s Super Follow ...

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In April, Facebook announced a series of planned investments in new audio products, including a Clubhouse live audio competitor as well as new support for podcasts. Today, Facebook is officially rolling these products with the launch of Live Audio Rooms in the U.S. on iOS, starting with public figures and select Facebook Groups, and the […]

Facebook officially launches Live Audio Rooms and podcasts in the ...

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In March, Spotify announced it was acquiring the company behind the sports-focused audio app Locker Room to help speed its entry into the live audio market. Today, the company is making good on that deal with the launch of Spotify Greenroom, a new mobile app that allows Spotify users worldwide to join or host live […]

Spotify launches its live audio app and Clubhouse rival, Spotify ...

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In April, Facebook announced a slew of new audio products, including its Clubhouse clone, called Live Audio Rooms, which will be available across both Facebook and Messenger. Since May, Facebook has been publicly testing the audio rooms feature in Taiwan with public figures, but today the company hosted its first public test of Live Audio […]

Facebook CEO Mark Zuckerberg hosts first test of Live Audio ...

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Over the last year, Instagram has added a slew of features to help independent creators make a living, like Instagram Shop and Shopping in Reels. Today, Instagram launched new Insights for Reels and Live on its Professional Dashboard, giving businesses and creators essential data about the reach of their content. These tools will help Reels […]

New Instagram Insights make its TikTok competitor Reels more appealing

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Apple last month unveiled its plans for paid podcast subscriptions in a newly redesigned Apple Podcasts app. Now, it’s introducing a new program that will help podcast creators grow their subscriber base: affiliate marketing. The company’s “Apple Services Performance Partner Program,” which already exists to help market other Apple services like Apple TV, Apple News, […]

Apple launches an affiliate program for paid podcast subscriptions

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Pinterest is expanding into live events. The company is planning to host a three-day virtual event that will feature live-streamed sessions from top creators, including big names like Jonathan Van Ness and Rebecca Minkoff, among others. The virtual event will run inside the Pinterest app from May 24th through May 25th, and will serve as […]

Pinterest to test live-streamed events this month with 21 creators

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As competition with tech giants heats up, TikTok is rolling out a series of new features to help keep its short-form video app ahead of rivals. The company today announced the launch of a new Green Screen Duet feature, which combines two of TikTok’s most popular editing tools to allow creators to use another video […]

TikTok launches a Green Screen Duet feature, tests dedicated ‘Topics’ ...

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Snap on Wednesday announced its plan to soon launch a Creator Marketplace, which will make it easier for businesses to find and partner with Snapchat creators, including lens creators, AR creators and later, prominent Snapchat creators known as Snap Stars. At launch, the marketplace will focus on connecting brands and AR creators for AR ads. […]

Snap to launch a new Creator Marketplace this month, initially ...

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Instagram is making its video Stories and Reels more accessible with the launch of a new “captions sticker” that will allow users to watch without having the sound on. The addition will not only make it easier for users who are hard of hearing or deaf to engage with video content, it also offers a […]

Instagram adds a captions option for Stories and soon, Reels

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