Google Glass








 How come only 0.08% of Snapchat’s users bought its camera sunglasses? Hundreds of thousands of pairs of Spectacles sit rotting in warehouses after the company bungled the launch. Initial hype and lines for its roving, limited time only Snapbot vending machines led Snap to overestimate demand but underdeliver on quality and content. Massive piles of assembled and unassembled… Read More

Why Snapchat Spectacles failed







image1 On a recent episode of our podcast we spoke about the VR industry with Matt Hartman, director of seed investments at Betaworks. When evaluating VR companies, Hartman looks for whether the company is delivering a “10X experience.” Ultimately, can you deliver 10 times the value of comparable offerings with your solution? For VR companies, the vision of their given solution may not… Read More

Why the Oculus Rift won’t go the way of Google ...


vr-ar-mobile With each of the six biggest global consumer technology companies now deeply invested and feverishly in development, VR/AR has become too big to fail. Facebook Oculus Rift, Samsung Gear VR (powered by Oculus), Google Cardboard and its Magic Leap investment (and perhaps even Google Glass’ second coming), Sony PlayStation VR and Microsoft HoloLens are public. And the eventual entry of Apple… Read More

VR And AR Will Be Mobile’s Demand Driver, Not Its ...