social commerce

TikTok is moving into e-commerce. The company announced this morning an expanded partnership with e-commerce platform Shopify, as well as a pilot test of TikTok Shopping among select Shopify merchants across the U.S., U.K. and Canada in the weeks to come. The social video platform first announced its plans to partner with Shopify last October, […]

TikTok expands Shopify partnership, pilots TikTok Shopping in US, UK ...

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Twitter confirmed it’s testing a new way to display tweets that link out to e-commerce product pages — like products on a Shopify store, for example. With a new Twitter card format, the company is experimenting with tweets that include a big “Shop” button and integrate product details directly into the tweet itself, including the […]

Twitter tests new e-commerce features for tweets

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Levi’s is leveraging its advertising partnership with TikTok to connect online shoppers with the denim brand amid the COVID-19 pandemic, which has forced retailers to close their doors — including most of Levi’s own stores. The company announced today its success as one of the first retailers to use TikTok’s “Shop Now” buttons that allow consumers […]

Levi’s partnered with TikTok on social commerce and doubled its ...

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Indian social commerce startup GlowRoad announced today that it has raised a $10 million Series B. The round was led by CDH Investments, a Chinese investment firm, with participation from returning investor Accel Partners. GlowRoad’s last funding, a $2 million Series A led by Accel, was announced in September 2017, a few months after it […]

Indian social commerce startup GlowRoad raises $10M Series B

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goxip 4 From a merchants perspective, Instagram, Facebook and other sites are easy ways to post photos of items you are selling in your ‘shop’, but discovery and payments are tricky issues for customers. There have been plenty of companies trying to bring a more orderly approach to things, the latest of which is Goxip, a Hong Kong-based startup that is building a search and discovery platform. Read More

Goxip is a ‘shoppable Instagram’ for fashion followers in Asia

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mobile-ecommerce-shopping The holiday season is here, and shoppers and merchants alike are gearing up for the busiest shopping season of the year. How will technology impact retail this season, and what’s new in 2015 about the ancient “art of the sale”? eMarketer predicts a happy holiday season for retailers this year, with US retail sales in the months of November and December increasing 5.7 percent… Read More

The New Wave Of Selling On Mobile And Social

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local-market A number of Facebook users recently reported seeing a new feature called “Local Market” appearing briefly in their Facebook iPhone app, sometimes in place of the “Messenger” button at the bottom center of the screen. The feature, which is only in testing but not broadly distributed, is a more structured marketplace aimed at buyers and sellers, allowing Facebook users… Read More

Facebook Tests “Local Market,” A Dedicated Buying And Selling Community ...

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