Mobile marketing startup Liftoff pitches itself as a way for mobile advertisers to focus on what really matters — not installs, but rather purchases and other actions that result in revenue. It’s not a unique idea. After all, we’re seeing more platforms adopting ads designed for re-engagement — in fact, the format is supposed to be included as part of Apple’s… Read MoreDaily Archives: June 16, 2016
Mobile marketing startup Liftoff pitches itself as a way for mobile advertisers to focus on what really matters — not installs, but rather purchases and other actions that result in revenue. It’s not a unique idea. After all, we’re seeing more platforms adopting ads designed for re-engagement — in fact, the format is supposed to be included as part of Apple’s… Read More
459,000 years. That’s how long Twitch users spent watching other people play video games last year, and Facebook wants a piece of the pie. It might sound weird, but eSports are wildly popular, and Facebook is getting serious about owning those video views. A source tipped us off that Facebook has hired eSports super-connector and former professional gamer Stephen “Snoopeh”… Read MoreHeads up Twitch, Facebook just hired gamer Snoopeh for its ...
Anyone even remotely interested in cameras knows that Zeiss lenses are the gold standard. But the 170-year old company’s lenses can cost thousands of dollars each, making them pretty inaccessible for amateur photographers.
But that is now changing, as the company has teamed up with the ExoLens brand to release three Zeiss lenses for the iPhone 6/6S and Plus. The three lenses are… Read MoreReview: ExoLens’ Zeiss iPhone lenses turns your phone into a ...
I’m usually cautious about Kickstarter campaigns, but when the data looks right I’m encouraged to peer deeper. Haruumi Shiode reached out to me with his CleanTech concept for a product called the Remo (which remotely controls wall unit air conditioners), and I have to admit the numbers looked interesting even though this is a business model I would have never considered. Living… Read MoreA device called the Remo spots a market for automating ...
We’ve been focused on VR and non-traditional gaming here at E3 this year, but that doesn’t mean we’ve been walking around with our eyes closed. But you might not have been paying close attention, what with having a real job and everything, so I took the liberty of collecting the most interesting trailers from the show in one place. Read More11 of the coolest video game trailers from E3
Eye tracking has always been a tough problem. Multi-camera solutions existed in order to sense the position of the eyes in 3D space but in general watching where your peepers pointed was too hard for cellphones. Now researchers at MIT and the Uni...
Crowdsourced data can teach your phone to follow your eyes
ROOBO, a fast-growing hardware and AI startup headquartered in Beijing, today unveiled a prototype of its newest product, a “pet robot” called Domgy. For the unfamiliar, ROOBO is the company behind Pudding, a voice-controlled, educational robot for kids. Pudding is used to teach kids vocabulary, geography, jokes and more. The company also makes the Idealens virtual reality… Read MoreMeet Domgy, an AI pet robot from Beijing startup ROOBO
Microsoft, hot on the heels of the news that it is buying LinkedIn for $26.2 billion, has announced yet another acquisition, this time in the area of natural language and artificial intelligence: the company has purchased Wand Labs, a startup that develops messaging apps — and specifically technology behind them that lets them act more intelligently (beyond and alongside our own… Read MoreMicrosoft buys Wand Labs to add more natural language tech ...
Communication service TextMe is partnering with sponsored wireless data rewards company Aquto to offer a new data loyalty program to TextMe users. According to TextMe’s Chief Revenue Officer Julien Decot and Aquto’s CEO Susie Kim Riley, “this is the first time wireless data has been used as currency in a messaging app.” Read MoreTextMe and Aquto partner to offer wireless data as currency
Been a long time coming, but Luma’s finally ready to start shipping units to eager early adopters of the hardware startup’s home WiFi system. The routers, which have been up for pre-order since last year, offer what the company calls “surround WiFi,” a mesh network that promises to get rid of wireless dead spots, while increasing speeds and security throughout the… Read More