niantic


In just a few years, Niantic has evolved from internal side project into an independent industry trailblazer. Having reached tremendous scale in such a short period of time, Niantic acts as a poignant crash course for founders and company builders. As our EC-1 deep-dive into the company shows, lessons from the team’s experience building the […]

The definitive Niantic reading guide


Niantic's follow-up to the absurdly popular Pokémon GO, the long-awaited Harry Potter: Wizards Unite, has one major drawback: unlike its predecessor, you can't explain it in a single sentence. There's so much to do in this game that it may repel some casual players — but while its depths of systems and collectibles may be nigh endless, don't worry: you still basically just walk around doing wizard and witch stuff.

Niantic’s Harry Potter: Wizards Unite is a sorcerous smorgasbord for ...







 Pokémon Go creator Niantic has raised a new $200 million in funding, reports The Wall Street Journal. The Series B raise was led by Spark Capital, and includes participation from Founders Fund, Meritech, Javelin Venture Capital, You & Mr. Jones and NetEase, Inc. Spark partner Megan Quinn is also joining Niantic’s board as part of the new financing deal. Niantic is known for its… Read More

Pokémon Go creator raises $200 million ahead of Harry Potter ...



 Niantic Labs had tremendous success with Pokémon Go, which paired their expertise in building location-based augmented reality mobile experiences with a top-flight IP with a ravenous fan base. So, it stands to reason that we should expect a similar fan response to Harry Potter: Wizards Unite, an AR title set to launch in 2018, co-developed by Warner Bros. Interactive and its new sub brand… Read More

Niantic’s follow-up to Pokémon Go will be a Harry Potter ...


 Pokémon Go’s getting Legendary Pokémon, those ultra rare, ultra powerful pocket monsters that typically figure prominently in the narrative arc for the main series console games. The Legendary Pokémon will appear as Eggs at gyms, and they’ll act as bosses for the new Raids that the game recently introduced – once defeated, you’ll get a chance to catch them, much like… Read More

Legendary Pokémon are headed to Pokémon Go



gen-2 “When is another generation of Pokémon coming to Pokemon GO?!” It’s a question that the game’s players (including myself) have been shouting since… well, pretty much immediately after the game launched. We’ve finally got an official answer: “later this week”. The once oh-so-shaky servers have stabilized. The game is now available in most of… Read More

Pokémon GO will get its first huge update this week: ...


applewatch_pikachu_pr_v03-1 Following an erroneous report claiming that Niantic’s plans to bring Pokémon Go to the Apple Watch were canceled, the company today put those rumors to rest with more than a mere statement: it has now launched the Apple Watch version of its popular game. The new smartwatch app lets you more easily play Pokémon without having to always pull out your phone. Instead, you can tap to… Read More

Pokémon Go arrives on the Apple Watch